
Location
Headquarters: Nyack, New York, United States, North America
Region: New York
Country: US
Continent: North America
About
Amsive is a data-led performance marketing agency that combines direct and digital channels to optimize customer acquisition, engagement, and communications. The company shapes strategy, identifies audiences, develops creative, and executes multichannel campaigns while measuring and refining results across industries and geographies. It emphasizes audience science, analytics, and AI-enhanced execution to improve ROI. Amsive operates across the United States with expertise in healthcare, financial services, retail, education, and B2B sectors.
Amsive is a performance marketing agency that combines direct and digital channels to optimize customer acquisition and engagement. The company provides strategy, creative execution, and analytics to improve ROI for clients in healthcare, financial services, retail, and B2B sectors. It emphasizes audience science and data-driven decision-making across its campaigns.
Amsive
1980
for_profit
active
Industries
Primary Industry: Business Services
Categories
Funding & Financials
Late Stage
unknown
private
Founders
Michael Coppola
Leadership
Dan Fuji — Chief Financial Officer
Romain Damery — Director, Technical SEO
Michael Coppola — Founder, CEO, & President
Mark Evans — Chief Marketing Officer
Laura Klimenko — Chief People Officer
Michael Candullo — Chief Operating Officer
Keith Chadwell — CIO & Executive Vice President Of Operations
Lily Ray — Senior Director, SEO, and Head of Organic Research
Technology Stack
Products
Audience Science®: A data-driven approach to identify and connect with a brand's best customers using consumer intelligence for segmentation, messaging, and measurement.
Xact™ Data Platform: A proprietary agency data platform providing consumer intelligence with universal IDs and custom attributes for performance marketing.
Data + Intelligence Services: Services that transform complex marketing data into actionable insights through analytics, measurement, and reporting.
Digital Media Services: Execution of digital marketing campaigns across paid search, programmatic, social media, and other digital channels to maximize ROI.
Direct Marketing Services: Data-driven direct marketing solutions including direct mail, email, and direct response TV to engage targeted audiences with personalized messaging.
Creative Services: Development of brand identity, performance creative, and user experience design to communicate brand stories and engage audiences.
Funding rounds
Acquired · (2019-01-10)