Location
Headquarters: Auckland, Auckland, New Zealand, Oceania
Region: Auckland
Country: NZ
Continent: Oceania
About
Auror is a retail crime intelligence platform that helps retailers prevent crime, reduce loss, and improve store safety. It is used by loss prevention teams across thousands of stores to collect quality intel, investigate cases, and surface patterns with AI-powered analytics. The platform supports incident reporting, case management, audits, and offender recognition (facial and license plate) to connect the dots and enable faster, evidence-based actions across the retail network. Headquartered in the UK with a global user base including retailers and law enforcement, Auror emphasizes a connected ecosystem to protect people and profitability in retail environments.
Auror provides a retail crime intelligence platform that helps retailers prevent crime and reduce loss. It transforms frontline incident reports into actionable intelligence using AI-powered analytics and offender recognition technologies. The service supports loss prevention teams in investigating cases and improving store safety across global retail networks.
Auror Limited
2012
privately-held
active
Industries
Primary Industry: Software
Categories
Funding & Financials
Series C
69100000
1m-10m
private
Investors
Founders
Edwin Darlow
James Corbett
Phil Thomson
Tom Batterbury
Leadership
Technology Stack
Products
Intel: A platform feature that collects and makes actionable and searchable intelligence from frontline retail teams to identify and prevent individuals impacting stores.
Investigate: A case management tool that helps retail teams build, collaborate on, and resolve crime cases faster using collected intelligence.
Connect the Dots: An AI-driven feature that systematically links known individuals involved in retail crime events to reveal patterns and repeat offenders.
Insights: A reporting and analytics tool that transforms collected intelligence into actionable insights to support loss and harm reduction strategies.
Audit: A process management tool designed to streamline and improve retail audit workflows to drive operational results.
LPR (License Plate Recognition): A system that automatically detects and alerts retail teams when known offender vehicles enter store premises to prevent repeat loss and violence.
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