Bacardi
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Location
Headquarters: Hamilton, Hamilton, Bermuda, North America
Region: Hamilton
Country: BM
Continent: North America
About
Bacardi Limited is the world’s largest privately held international spirits company, with a portfolio of over 200 brands and labels. Founded nearly two centuries ago in Santiago de Cuba, the group operates across more than 160 markets, showcasing a diverse range of premium spirits and brand homes such as Bacardí, Grey Goose, Patrón, Martini, and Dewar’s. The company emphasizes responsible drinking and sustainability while highlighting its rich heritage and global leadership in the spirits industry.
Bacardi Limited is a privately held international spirits company that produces and markets a portfolio of over 200 brands, including Bacardi rum, Grey Goose vodka, and Dewar's whisky. The company operates manufacturing facilities globally and distributes its products to more than 170 countries. Its primary customers are consumers and hospitality businesses seeking premium alcoholic beverages.
Bacardi Limited
1862
for_profit
active
Industries
Primary Industry: Manufacturing
Categories
Funding & Financials
Late Stage
private
Founders
Facundo Bacardi
Leadership
Rajat Poddar — Head of Revenue Growth - Asia, Middle East & Africa
Audrey Lemmert — Senior Director Technology for AMEA, Global Tech Services and Employee
Goodies Narayanan — Director Marketing- Chief Marketing Officer India
Sebastian Micozzi — SVP, Digital Transformation
Lisa Jedan — Global Head of PR & Corporate Communications
Mark Holdsworth — Commercial Director/Incubation
Bryan Treadway — Corporate Controller
Kathy Parker — President & Global Chief Marketing Officer - Grey Goose Vodka & Patron Tequila
Technology Stack
Products
Bacardi Spirits and Wines: A portfolio of over 200 internationally recognized spirits and wines distributed in more than 160 markets worldwide.
Bartender Training Program: A free hospitality training program designed to educate bartenders on beverage preparation and service.
Innovation Partnership Program: A program inviting external innovators to submit ideas related to spirits production, packaging, and sustainability for potential collaboration.
BACARDI Sound Distillery 2026 collaboration track "TROPICAL ESCAPE": A 2026 BACARDI Sound Distillery collaboration track featuring f5ve and Utaha, produced by BloodPop, themed around a tropical escape.