Broadsign
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Location
Headquarters: Montréal, Quebec, Canada, North America
Region: Quebec
Country: CA
Continent: North America
About
Broadsign provides an end-to-end platform for planning, managing, and transacting out-of-home media. It serves both media owners and buyers with tools for campaign planning, content and network management, and programmatic DOOH capabilities. The platform is described as global, powering a large-scale DOOH ecosystem with inventory packages and retail and venue networks. Based in the digital out-of-home advertising space, Broadsign emphasizes automated workflow, targeted campaigns, and measurement across a worldwide reach.
Broadsign provides an end-to-end software platform for planning, managing, and transacting digital out-of-home (DOOH) media. It serves media owners and buyers with tools for campaign planning, content management, and programmatic advertising across global networks. The company powers screens in venues such as airports, shopping malls, and health clinics.
Broadsign International, Inc
2004
for_profit
active
Industries
Primary Industry: Software
Categories
Funding & Financials
Private Equity Round - Broadsign
10m-50m
private
Investors
Founders
Cord Christensen
Leadership
Technology Stack
Products
Broadsign Platform: A cloud-based software platform for managing, selling, and delivering digital and static out-of-home advertising campaigns with automation and programmatic capabilities.
Broadsign Audience Campaigns: An ad server module offering advanced targeting tools to plan, sell, and optimize impression-based, non-guaranteed OOH campaigns with audience and contextual triggers.
Broadsign Campaign Planning: A toolset for real-time inventory access and flexible scheduling of OOH campaigns, supporting various campaign types and automated campaign reallocation and pacing.
Broadsign Content & Network Management: Software for automating content scheduling and network operations with in-depth reporting for digital and static OOH networks.
Broadsign Static Campaigns: A centralized tool for managing static OOH assets and campaign bookings with real-time work order and stock level synchronization.
Broadsign Programmatic Supply-Side Platform (SSP): A platform enabling media owners to generate programmatic revenue by connecting their inventory to global buyers and managing ad approvals.
