DoubleVerify
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Location
Headquarters: New York, New York, United States, North America
Region: New York
Country: US
Continent: North America
About
DoubleVerify is a global advertising technology company that provides a media effectiveness platform to measure and optimize digital advertising campaigns. It leverages trusted measurement data and AI to drive outcomes across open web, social media, connected TV, and commerce media, serving advertisers, publishers, and brands worldwide. The company emphasizes verification of media quality, fraud detection, brand safety, context, and viewability, along with activation and proving outcomes through integrated analytics and attribution. Its offerings include DV Media AdVantage Platform products for advertisers, publishers, and marketplaces, along with insights and transparency resources aimed at improving inventory quality and campaign performance.
DoubleVerify is an advertising technology company that provides a media effectiveness platform to measure and optimize digital advertising campaigns. It leverages trusted measurement data and AI to verify media quality, detect fraud, and ensure brand safety across open web, social media, connected TV, and commerce media channels. The company serves advertisers, publishers, and brands worldwide by
DoubleVerify, Inc.
2008
for_profit
active
Industries
Primary Industry: Business Services
Categories
Funding & Financials
post_ipo_secondary
803600000
200m-1b
ipo
NYSE:DV
nasdaq
Investors
Founders
Alex Liverant
Oren Netzer
Leadership
Mark Zagorski — Chief Executive Officer
Nisim Tal — Chief Technology Officer
Nicola Allais — Chief Financial Officer
Max von Hilgers — Managing Director, Meetrics
Hendrik Schumacher — Sr. Director, Engineering
Doug Campbell — Chief Strategy Officer
Technology Stack
Products
DV Media AdVantage Platform (DV MAP): A platform that integrates media verification, AI-powered optimization, and outcome measurement to improve media effectiveness across channels, devices, and formats.
DV Scibids AI: An AI-powered bidding optimization tool that enhances advertising performance and cost management by overcoming traditional bidding limitations.
DV Rockerbox: An outcome measurement tool that analyzes and demonstrates the impact of advertising campaigns to inform future planning and optimization.
Media Quality Controls: A set of verification tools that protect brand equity and reduce waste by monitoring fraud, brand suitability, viewability, attention, and contextual factors across media transactions and formats.
Content-level pre-screen controls on Meta Threads: AI-powered pre-screen content-level brand suitability controls for advertisers on Meta Threads, helping avoid unsuitable content before ads are served.
Funding rounds
IPO · 360000000 · (2021-04-01T00:00:00)
GROWTH_EQUITY_VC · 350000000 · (2020-10-01T00:00:00) · Lead: Tiger Global
DEBT · 150000000 · (2020-09-01T00:00:00)
LATE_VC · 33000000 · (2011-08-01T00:00:00) · Lead: First Round Capital
SERIES_B · 10000000 · (2010-03-01T00:00:00)
SERIES_A · 3500000 · (2009-05-01T00:00:00) · Lead: First Round Capital