
Location
Headquarters: Cairo, Al Qahirah, Egypt, Africa
Region: Al Qahirah
Country: EG
Continent: Africa
About
Dsquares is a B2B loyalty and rewards provider focused on helping businesses in the Middle East and Africa increase customer retention and engagement through targeted loyalty programs and analytics. The company offers a suite of loyalty solutions across retain, engage, reward, and analyze capabilities, including points engines, receipt scanning, gamification, and ROI analytics. It serves merchants and brands with an end‑to‑end loyalty ecosystem designed to drive customer engagement and business outcomes. Dsquares emphasizes a merchant network and omni-channel experiences to deliver personalized rewards and data‑driven insights across industries in its regional markets.
Dsquares provides B2B loyalty and rewards platforms to businesses in the Middle East and Africa. Its software suite includes points engines, gamification, and analytics tools designed to enhance customer retention and engagement. The company serves merchants across sectors such as banking, telecom, and retail.
Dsquares LLC
2012
for_profit
active
Industries
Primary Industry: Software
Categories
Funding & Financials
Private Equity
1m-10m
private
Investors
Founders
Ayman Essawy
Marwan Kenawy
Momtaz Moussa
Leadership
Technology Stack
Products
End-to-End Loyalty Solutions: Comprehensive management of loyalty programs from concept to execution, including market analysis, resource allocation, and ROI assessment.
Advanced Technology: Integration of loyalty technologies with internal systems, providing data sourcing, analytics, and continuous technical support.
Field Execution: Management of business operations with fraud detection, prevention measures, and round-the-clock support for merchants and clients.
Merchant Oversight: Onboarding, training, and financial reconciliation with merchants to ensure a seamless redemption experience.
Loyalty Management: Continuous monitoring and refinement of loyalty programs, with performance analysis, support, and frequent reporting.
Points Earn & Burn: Flexible accumulation and redemption of points, allowing personalized perks and benefits for customers.
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