Environics Analytics
We're hiring — explore open roles below and apply in a few clicks.
Location
Headquarters: Toronto, Ontario, Canada, North America
Region: Ontario
Country: CA
Continent: North America
About
Environics Analytics is a leading data, analytics and marketing services company that specializes in geo-demographic segmentation, site evaluation modelling, and custom analytics to help businesses understand, engage, and retain customers. Operating across North America, the company provides consumer insights, segmentation, data quality improvements, and location analytics to support marketing decisions. It combines authoritative databases, analytics software, and expert consulting to deliver data-driven strategies and measurable results for clients in various industries.
Environics Analytics provides geo-demographic segmentation, site evaluation modeling, and custom analytics to help businesses understand and engage customers. Operating across North America, the company combines proprietary data, analytics software, and expert consulting to deliver data-driven marketing strategies. Its clients span various industries seeking consumer insights and location-based de
Environics Analytics Group Ltd.
2003
for_profit
active
Industries
Primary Industry: Business Services
Categories
Funding & Financials
Debt
unknown
10m-50m
partnership
Investors
Founders
Jan Kestle
Leadership
James Smith — Chief Compliance and Privacy Officer
Jan Kestle — Founder and President
Neil Weitzman — SVP Partnerships & Product
Peter Boggs — Senior Vice President Practice Leader
Doug Norris — SVP and Chief Demographer
Catherine Pearson — Senior Vice President & Practice Leader
Tony Lea — Senior Vice President and the Chief Methodologist
Technology Stack
Products
LiveRamp Data Collaboration Platform: A platform enabling secure data collaboration, audience targeting, and campaign measurement using privacy-safe identity solutions.
ENVISION Analytics Platform: A cloud-based analytics platform providing access to extensive demographic, consumer behavior, and market data with mapping and reporting tools.
PRIZM Premier Consumer Segmentation: A consumer segmentation system categorizing customers by demographic, lifestyle, and behavioral traits to support targeted marketing.
SiteScore Location Modeling for Quick Service Restaurants (QSRs): A location modeling tool for QSRs to evaluate potential site opportunities using proprietary data and competitive analysis.
Business Data and Site Evaluation Databases: Databases providing detailed business location, employment, and competitive landscape data for site evaluation and market analysis.
Demographic Data Databases: Databases offering detailed demographic variables such as age, income, education, and housing for market analysis and customer profiling.
Funding rounds
Acquired · (2020-12-03)
Debt Financing · (2018-07-10) · Lead: FirePower Capital