Hootsuite

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hootsuite.com/

Location

Headquarters: Vancouver, British Columbia, Canada, North America

Region: British Columbia

Country: CA

Continent: North America

About

Hootsuite is a social media management platform that consolidates publishing, analytics, listening, and collaboration tools for teams. It serves brands and organizations across industries by enabling scheduling across networks, real-time analytics, social listening, and AI-assisted content creation. The product suite includes features for publishing, engagement, influencer and employee advocacy, social advertising, and enterprise-grade workflows, with a global user base and resources like blogs and tutorials. Headquartered to support customers worldwide, Hootsuite positions itself as a comprehensive, real-time dashboard for managing social media at scale.

Hootsuite provides a social media management platform for brands and organizations to schedule posts, analyze performance, and engage with audiences across multiple networks. Its tools include publishing, analytics, social listening, and AI-assisted content creation, serving a global user base. The company also offers Hootsuite Academy for social media training and certifications.

Legal Name:

Hootsuite Inc.

Founded:

2008

Company Type:

for_profit

Operating Status:

active

Industries

Primary Industry: Software

SoftwareData Collection & Internet PortalsCustom Software & IT Services

Funding & Financials

Funding Stage:

Debt

Total Funding:

158800000

Revenue:

200m-1b

IPO Status:

private

Stock Exchange:

tsx

Investors

CIBCInsight PartnersDifference CapitalAccelCloud Apps Capital PartnersOMERS VenturesSilicon Valley BankFidelity

Founders

Dario Meli

David Tedman

Ryan Holmes

Leadership

Dario Meli — Co-Founder

David Tedman — Co-Founder

Ryan Holmes — Director of the Board

Maggie Lower — Chief Marketing Officer

Natalia Williams — Chief Product Officer

Tara Ataya — Chief People and Diversity Officer

Tiziana Figliolia — CFO

Partho Ghosh — Senior Director of Product, Growth

Gary Tauss — board_observer

John Ruffolo — board_observer

Ian Wolfman — advisor

Devaraj Southworth — board_member

Ryan Sweeney — board_member

Mar Carrillo — board_member

Shahrzad Rafati — board_member

Ryan Holmes — board_member

Technology Stack

DNSSECWordPressWordpress PluginsCloudflareCloudflare CDNIPv6Font AwesomeApacheSitelinks Search BoxCloudflare Network Error Logging

Products

Hootsuite Social Media Management Platform: A cloud-based platform for scheduling, publishing, monitoring, and analyzing social media posts across multiple networks from a single dashboard.

Hootsuite Social Inbox: A unified inbox that consolidates private and public messages and comments from multiple social media platforms for streamlined engagement management.

Hootsuite Social Listening: A tool for monitoring brand mentions, keywords, and trending topics across social media to gather insights and track audience sentiment.

Hootsuite Analytics and Reporting: A feature set for tracking social media performance metrics, generating custom reports, benchmarking against competitors, and scheduling report exports.

Hootsuite AI Content Tools: AI-powered features for generating social media captions, hashtags, content ideas, and trend-based post drafts to assist content creation.

Wisdom: An AI agent that converts live social signals into contextual intelligence and coordinated actions for organizations.