INVIDI Technologies Corporation
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Location
Headquarters: Princeton, New Jersey, United States, North America
Region: New Jersey
Country: US
Continent: North America
About
INVIDI Technologies specializes in addressable television advertising, enabling household-level targeting across live TV, video on demand (VOD), OTT, and mobile devices. The company provides data-driven, privacy-centered solutions that maximize advertising effectiveness while increasing inventory value for distributors and programmers. With solutions like INVIDI Conexus, INVIDI Edge, INVIDI Pulse, and INVIDI Satellite Switching, INVIDI operates globally to deliver precise audience reach and measurable results in the television ecosystem.
INVIDI Technologies provides addressable television advertising technology that enables household-level ad targeting across live TV, video on demand, OTT, and mobile platforms. Its software suite—including Conexus, Edge, and Pulse—helps distributors, programmers, and broadcasters maximize advertising effectiveness while preserving viewer privacy. The company operates globally to unify premium vide
INVIDI Technologies Corporation
2003
for_profit
active
Industries
Primary Industry: Software
Categories
Funding & Financials
series_unknown
116000000
10m-50m
private
Investors
Founders
Sandro Torrieri
Leadership
David Downey — Chief Executive Officer
Patrick Sheehan — International Chief Technology Officer
Chris O'Toole — President & Chief Financial Officer
Bruce J. Anderson — Co-CEO & Global CTO
Edward Thorn — Senior Vice President of International Operations
Howard Fiderer — TitleChief Product Officer
Ronald Gravino — Vice President of Finance & Human Resources
Technology Stack
Products
INVIDI Conexus®: A platform that enables programmers to deliver addressable advertising campaigns across multiple distributors at scale.
INVIDI Edge®: A cross-platform advertising system that delivers addressable ads across linear and digital channels with unified reporting and analytics.
INVIDI Pulse™: A solution to sell and execute advertising campaigns across linear programming and VOD on IP-connected devices.
