Iterable
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Location
Headquarters: San Francisco, California, United States, North America
Region: California
Country: US
Continent: North America
About
Iterable is an AI-powered cross-channel marketing platform that enables businesses to build deeper customer relationships through personalized messaging at scale. The platform helps brands design and optimize customer journeys across multiple channels, driving engagement and loyalty. Iterable focuses on enriching connections between consumers and brands by providing marketers with tools to deliver authentic, meaningful experiences and turn customers into lifelong fans. The company operates primarily from San Francisco, California, and serves global brands across various industries.
Iterable is an AI-powered cross-channel marketing platform that enables businesses to create, optimize, and measure customer interactions across multiple channels. The company provides tools for personalized messaging at scale, helping brands design customer journeys to drive engagement and loyalty. Its primary customers are global brands seeking to enhance consumer relationships through authentic
Iterable, Inc.
2013
for_profit
active
Industries
Primary Industry: Software
Categories
Funding & Financials
Series E
342200000
50m-100m
private
Investors
Founders
Andrew Boni
Justin Zhu
Leadership
Technology Stack
Products
Iterable Cross-Channel Marketing Platform: A platform that enables marketers to design, automate, and deliver personalized customer communications across multiple channels including email, SMS, push notifications, in-app messages, web, social, and direct mail.
Iterable AI Suite: A set of AI-powered tools that optimize marketing campaigns by automating journey creation, message personalization, send time, frequency, and channel selection based on customer data.
Iterable Insights: An analytics tool that provides comprehensive reporting and dashboards to track and measure marketing campaign performance and customer engagement metrics.
Iterable Brand Affinity™: A feature that analyzes cross-channel customer engagement to assign dynamic user labels reflecting customer sentiment and behavior for targeted marketing.
Iterable for Consumer Apps and Services: A solution tailored for consumer app companies to increase app engagement and retention through real-time, personalized messaging and in-app content adaptation.
Iterable for B2B and Product-Led Growth: A platform solution that supports B2B companies in driving user adoption, onboarding, and retention through behaviorally triggered, personalized messaging and lifecycle campaigns.
Funding rounds
Series E · $200M · (2021-06-15)
Series D · $60M · (2019-12-10) · Lead: Viking Global Investors
Series C · $50M · (2019-03-20)