NielsenIQ
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Location
Headquarters: Chicago, Illinois, United States, North America
Region: Illinois
Country: US
Continent: North America
About
NielsenIQ provides global market research and consumer insights, offering the Full View of what shoppers buy, where they buy, and why. It aggregates data across retailers, channels, and industries to deliver actionable intelligence for manufacturers and retailers. With a focus on consumer behavior, category performance, and industry trends, NIQ helps clients identify growth opportunities and optimize strategies worldwide. The company is headquartered around the world and operates across multiple regions, serving sectors such as consumer packaged goods, retail, technology, and durables.
NielsenIQ provides global market research and consumer intelligence services to manufacturers and retailers. It aggregates data across various channels to deliver analytics on shopper behavior, category performance, and industry trends. The company helps clients optimize strategies and identify growth opportunities in sectors such as consumer packaged goods and technology.
Nielsen Consumer, LLC.
1923
for_profit
active
Industries
Primary Industry: Business Services
Categories
Funding & Financials
Public Company
unknown
over-1b
private
NIQ
other
Founders
Arthur C. Nielsen
Leadership
Technology Stack
Products
Market Measurement: Provides data and analytics on retail sales and market trends for consumer packaged goods and other industries.
Consumer Behavior & Insights: Analyzes consumer purchasing patterns and preferences to inform product development and marketing strategies.
Brand & Media Analytics & Activation: Evaluates brand performance and media effectiveness to guide marketing investments and campaign strategies.
Digital Commerce: Tracks and analyzes online sales and e-commerce trends to support digital retail strategies.
Pricing & Promotion Analytics: Analyzes pricing strategies and promotional activities to optimize revenue and market share.
Expanded NIQ Brandbank–RangeMe integration: An enhanced integration that feeds NIQ Brandbank’s validated wellness and functional product attributes into the RangeMe platform for attribute-driven product discovery.
Funding rounds
IPO · (2025-07-23)
Connect
Connect
Open positions(12)
- DevOps EngineerFull-timeWork from OfficeChennai, TN, India
- New Business Developer – Tech & Durables Industry FRENCH or DUTCH speakerFull-timeHybridLeuven, VBR, Belgium45.000–50.000 / Year
- New Business Developer Executive – T&D Industry FRENCH or DUTCH speakerPremiumFull-timeHybridLeuven, VBR, Belgium45.000–50.000 / Year
- New Business Developer Executive – T&D Industry FRENCH or DUTCH speakerPremiumFull-timeHybridLeuven, VBR, Belgium45.000–50.000 / Year
- Senior Consultant - Digital Content DevelopmentFull-timeWork from HomeBudapest, BU, Hungary8,337,000 / Year
- New Business Developer – Tech & Durables Industry FRENCH or DUTCH speakerFull-timeHybridLeuven, VBR, Belgium45.000–50.000 / Year
- Account /New business developer – FMCG and Tech & Durables (Nordics)Full-timeHybridKøbenhavn, , Denmark450.000–525.000 / Year
- Associate Software EngineerFull-timeHybridKarachi, , Pakistan
- Apprentice - Data ScienceFull-timeWork from OfficeVadodara, GJ, India
- Data ScientistPremiumFull-timeWork from OfficeBangkok, 10, Thailand
- Associate Site Reliability EngineerPremiumFull-timeHybridKarachi, , Pakistan
- Principal AI Engineer with JavaFull-timeWork from OfficeChennai, TN, India