Location
Headquarters: London, England, United Kingdom, Europe
Region: England
Country: GB
Continent: Europe
About
Paddle provides an all-in-one billing and revenue infrastructure for SaaS and apps, acting as the merchant of record to manage payments, sales tax compliance, subscriptions, checkout, fraud protection, and invoicing. It targets software-as-a-service businesses and digital product companies operating globally, offering insights through ProfitWell Metrics and Retain to reduce churn and recover failed payments. The company emphasizes a unified billing stack that handles global tax remittance, payments, compliance, and customer support, enabling growth for SaaS teams. Headquartered around the world with a focus on SaaS and digital products, Paddle markets itself as a comprehensive billing solution for software businesses.
Paddle operates as a Merchant of Record, providing an all-in-one billing and revenue infrastructure for SaaS and digital product companies. It manages global payments, sales tax compliance, subscriptions, and fraud protection, while offering analytics tools to reduce churn. The company serves software businesses seeking to simplify their financial and operational workflows.
Paddle.com Market Limited
2012
for_profit
active
Industries
Primary Industry: Media & Internet
Categories
Funding & Financials
Debt
291700000
50m-100m
private
Investors
Founders
Christian Owens
Harrison Rose
Leadership
Technology Stack
Products
Paddle Billing: A subscription billing solution for digital products that manages payments, taxes, and subscription operations through developer-friendly APIs.
ProfitWell Metrics: A free revenue reporting tool that provides accurate and accessible subscription and SaaS business metrics.
Retain: A service that automatically recovers failed card payments to reduce churn and improve customer retention.
Funding rounds
Debt Financing · $25M · (2025-07-17) · Lead: CIBC Innovation Banking
Series D · $200M · (2022-05-09) · Lead: Kohlberg Kravis Roberts & Co.
Debt Financing · (2022-05-09) · Lead: Silicon Valley Bank