Pirelli
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Location
Headquarters: Milano, Lombardia, Italy, Europe
Region: Lombardia
Country: IT
Continent: Europe
About
Pirelli is a global tyre manufacturer known for car, motorcycle, and bicycle tyres, with involvement in racing and high-performance tyre technology. The company operates across consumer tyres, OEM partnerships, and motorsport activities, and highlights sustainability and innovation in its corporate narrative. Headquartered in Italy, Pirelli maintains a worldwide presence through its products and media content, including racing spots, lifestyle features, and engineering-driven tyre development. The site showcases a broad portfolio—from consumer tyres to racing and sponsorships—reflecting its expansive role in the tyre industry.
Pirelli is an Italian manufacturer of high-performance tyres for cars, motorcycles, and bicycles. The company supplies premium consumer tyres and provides specialized rubber products for original equipment manufacturers and motorsport events. Its business model focuses on the premium segment of the global tyre market.
Pirelli & C. S.p.A.
1872
for_profit
active
Industries
Primary Industry: Manufacturing
Categories
Funding & Financials
Public Company
643200000
over-1b
ipo
PIRC
bit
Founders
Giovanni Battista Pirelli
Leadership
Erica Biffi — Head of Supplier's Quality
Andrea Casaluci — General Manager Operations
Elena Capra — Group Risk Officer
Giovanni Battista Pirelli — Founder
Julienne Han — Trade and Consumer Marketing Specialist
Richard Allbert — Head of Digital Innovation
Luciano Maiorana — Smart Manufacturing Coordinator
Technology Stack
Products
P ZERO™ Race RS: A road cycling tire designed for competitive cycling, available in a tube-type version.
CINTURATO™ EVO: A tire engineered for endurance cycling, suitable for all road types.
CINTURATO™ GRAVEL RC: A gravel tire designed to provide control and reliability on multiple terrains.
SCORPION™ XC: A mountain bike tire designed for off-road use, available in M and RC models.
SCORPION™ Race DH M: A downhill mountain bike tire designed for demanding off-road conditions.
Cyber Tyre: A connected tire system with embedded sensors and proprietary software that communicates real time data to vehicle electronics.
