Location
Headquarters: Herzogenaurach, Bayern, Germany, Europe
Region: Bayern
Country: DE
Continent: Europe
About
PUMA is a leading global sports brand that designs, develops, and markets footwear, apparel, and accessories across football, running, training, golf, motorsports, and lifestyle categories. Headquartered in Herzogenaurach, Germany, the company distributes its products in more than 120 countries and collaborates with designers and partners to bring innovative performance and sport-inspired fashion to athletes and consumers alike.
Puma designs, develops, and markets athletic footwear, apparel, and accessories for sports such as football, running, and golf, as well as lifestyle categories. The company serves athletes and general consumers globally through a wide distribution network. It competes directly with major sportswear brands by offering performance-oriented and fashion-inspired products.
Puma SE
1948
for_profit
active
Industries
Primary Industry: Manufacturing
Categories
Funding & Financials
Post-IPO Debt - Puma
973100000
over-1b
ipo
XETR:PUM
other
Investors
Founders
Rudolf Dassler
Leadership
Technology Stack
Products
Footwear: Puma offers a wide range of footwear including running shoes, sneakers, slides, and sandals for men, women, and children.
Apparel: Puma provides clothing options such as t-shirts, shorts, hoodies, and jackets for various sports and casual wear.
Accessories: Puma's accessories include items like backpacks, caps, and socks designed for both functionality and style.
Soccer Gear: Puma's soccer collection includes cleats, jerseys, and equipment for training and competition.
Pickleball Gear: Puma offers shoes and clothing specifically designed for pickleball, catering to both beginners and experienced players.
Basketball Gear: Puma Hoops provides basketball shoes and apparel for women, focusing on performance and style.
Funding rounds
Post Ipo Secondary · $1.78B · (2026-01-27) · Lead: Anta
Post Ipo Debt · $712.87M · (2025-12-18)
IPO · (1986-06-10)
