Smadex

We're hiring — explore open roles below and apply in a few clicks.

0 followers

smadex.com/

Location

Headquarters: Barcelona, Catalonia, Spain, Europe

Region: Catalonia

Country: ES

Continent: Europe

About

Smadex is an AI-powered demand-side platform for mobile user acquisition, connected TV, retargeting, and direct response campaigns, designed to drive scalable growth for apps and brands. It emphasizes performance and transparency, helping advertisers acquire the right users, engage them across devices, and re-engage lifecycles through cross-channel campaigns. The company operates globally and highlights solutions for mobile UA, CTV, brand awareness, and mobile subscription services.

Smadex is an AI-powered demand-side platform specializing in mobile user acquisition, connected TV, and retargeting for apps and brands. It provides performance-driven advertising solutions, including direct carrier billing and privacy-compliant attribution, to help advertisers acquire and engage users across devices globally.

Legal Name:

SMADEX, S.L.U.

Founded:

2011

Company Type:

for_profit

Operating Status:

active

Industries

Primary Industry: Business Services

Advertising & MarketingCustom Software & IT ServicesData Collection & Internet Portals

Funding & Financials

Funding Stage:

Seed

Total Funding:

790300

Revenue:

1m-10m

IPO Status:

ipo

Investors

TrovitNekko Capital101 StartupsCabiedes & PartnersHighgrowth Partners

Founders

Jordi de los Pinos

José Ramón Gómez

Víctor Ruiz

Leadership

Jordi de los Pinos — Co-founder & CEO

Narcís Clavell — Business Angel Investor

Lenka Knezova — Business Development Director

Jamil Downey — GM, VP of the America's

Octavio Andres Perez Bin — Business Development Manager

Paul Childs — advisor

Felix Arias — board_member

Merce Tell — board_member

Technology Stack

HSTSDNSSECCloudflare CDNCloudflareIPv6Cloudflare JSCDN JSHSTS IncludeSubdomains PreLoadWordPress 6.9Google Cloud

Products

User Acquisition and Retargeting Campaigns: A platform service to acquire new mobile app users and re-engage existing users through targeted advertising campaigns.

Connected TV (CTV) Advertising Solutions: Advertising solutions that deliver targeted ads on internet-connected TV devices to increase brand visibility and user engagement.

Brand Awareness Campaigns: Campaigns designed to increase brand recognition using data integration and precision targeting across multiple digital channels.

Mobile Subscription Services via Direct Carrier Billing: A service that facilitates mobile content subscriptions by enabling payments through direct carrier billing.

Creative Studio for Ad Optimization: A creative service that optimizes ad content to improve audience engagement and campaign performance.

SKAN-Ready Flexible Mapping Solution: A solution to navigate Apple’s SKAdNetwork framework for privacy-compliant mobile ad attribution and measurement.