Location
Headquarters: 3489 West 2100 South, Suite 350, West Valley City, UT 84119
Region: Utah
Country: US
About
TruFru is a US-based brand that markets chocolate-coated fruit snacks made from frozen fresh and freeze-dried fruit. The company highlights a range of bite-sized treats such as raspberries, strawberries, bananas, cherries, and pineapples enrobed in dark, milk, or white chocolate, including combinations with peanut butter and coconut. It operates both online and through a product locator, positioning itself in the premium fruit snack and confectionery space with ongoing product lines like Frozen Fresh and Freeze-Dried Fresh. TruFru is affiliated with Mars, Incorporated, and maintains a multi-channel presence across social media and retail partners.
Trü Frü is a food brand specializing in chocolate-covered fruit snacks, including frozen and freeze-dried varieties. The company targets health-conscious consumers seeking convenient, natural treats made from real fruit without artificial additives. Its products are distributed through major U.S. retailers and its own website.
2017
Industries
Primary Industry: Manufacturing
Categories
Funding & Financials
1m-10m
private
