Vestcom International
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Location
Headquarters: Little Rock, Arkansas, United States, North America
Region: Arkansas
Country: US
Continent: North America
About
Vestcom specializes in technology-driven shelf-edge media and in-store messaging solutions for retailers and consumer packaged goods (CPGs). The company offers data-integrated media, shopper engagement tools, and productivity-focused retail solutions designed to turn the store environment into a competitive advantage. Headquartered in the United States and operating with national coverage, Vestcom partners with major retailers and brands to enhance branding, information delivery, and store efficiency across in-store touchpoints.
Vestcom provides data-driven shelf-edge media and in-store messaging solutions for retailers and consumer packaged goods companies. The company integrates pricing, promotions, and brand content into physical and digital displays to influence shopper decisions and improve retail execution. As a subsidiary of Avery Dennison, it serves major retailers with scalable operational support and customized
Vestcom International, Inc.
1985
for_profit
active
Industries
Primary Industry: Business Services
Categories
Funding & Financials
Private Equity
unknown
200m-1b
ipo
Investors
Founders
John Lawlor
Leadership
Technology Stack
Products
storeLink™ by Vestcom: A centralized platform for integrated in-store execution of print and digital media to manage shelf-edge content and digital displays.
Electronic Shelf Label (ESL) Deployment: A solution for managing hybrid shelf-edge media combining digital electronic shelf labels and print to optimize shopper engagement and operational efficiency.
flexStackz™: An under-shelf mounted printed tag system that complements electronic shelf labels by providing expanded brand and promotional messaging.
In-Store Digital Media: Digital screens placed throughout retail stores to deliver dynamic video content at key shopper decision points.
stackz® Shelf Labels: Pre-cut, self-adhering shelf labels delivered in a proprietary speedBoard® system to improve shelf labeling efficiency and accuracy.
shelfStrips®: Custom shelf-edge labels combining retailer messaging with store-specific planogram data to guide stockers and improve shelf compliance.
Funding rounds
Acquired · (2021-07-28)
Private Equity · (2007-01-01) · Lead: Stephens Group
