Viant

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viantinc.com/

Location

Headquarters: Irvine, California, United States, North America

Region: California

Country: US

Continent: North America

About

Viant Technology LLC specializes in people-based digital advertising on the open web, empowering marketers with cookieless targeting, measurement and analytics tools. The company operates a demand-side platform and omnichannel advertising solutions, including Connected TV, across multiple channels and formats. It emphasizes first-party data and identity solutions to connect campaigns to real people, delivering measurable impact on brands worldwide.

Viant Technology provides people-based digital advertising solutions, operating a demand-side platform for programmatic ad buying across display, video, and Connected TV. The company focuses on cookieless identity and first-party data targeting to help marketers connect with audiences on the open web. Its services include audience segmentation, measurement, and analytics tools for brands seeking p

Founded:

1999

Company Type:

for_profit

Operating Status:

active

Industries

Primary Industry: Software

SoftwareCustom Software & IT ServicesData Collection & Internet Portals

Funding & Financials

Funding Stage:

Private Equity

Total Funding:

234600000

Revenue:

50m-100m

IPO Status:

ipo

Stock Symbol:

NASDAQ:DSP

Stock Exchange:

nasdaq

Investors

Kennet PartnersTCV

Founders

Byron W. Smith

Chris Vanderhook

Eric Greenberg

Russell Vanderhook

Tim Vanderhook

Leadership

Jon Schulz — CMO

Larry Madden — Chief Financial Officer

Eric Sterns — Head of Corporate Development

Fabrizio Blanco — CTO

Tim Vanderhook — Co-Founder & CEO

Linh Chung — CIO

Russell Vanderhook — Senior Vice President and Co-Founder

Nicholas Zangler — VP and Investor Relations

Giuseppe Di Mauro — board_member

Brett Wilson — board_member

Technology Stack

DNSSECCloudflare CDNMobile Non Scaleable ContentnginxFont AwesomeIPv6Cloudflare Network Error LoggingWordPress 6.9Pound SterlingCloudFront

Products

Viant DSP: An omnichannel demand-side platform for planning, executing, and measuring programmatic advertising campaigns without relying on third-party cookies.

Viant Data Platform: A suite of data exploration and workflow automation tools integrated with Viant DSP for audience insights, segmentation, ID unification, activation, and reporting.

Viant Advanced Reporting: A cookieless reporting and analytics toolset providing conversion lift, foot traffic, multi-touch attribution, cross-channel, and custom reporting capabilities.

Viant AI Solutions: AI-powered tools including Viant AI, AI Bid Optimizer, Viant Chat, and Viant Chat with Data to enhance programmatic campaign planning, execution, and optimization.

Outcomes: Outcomes is Viant's fully autonomous advertising solution for the open internet that plans and executes campaigns using AI-driven decisioning and proprietary data signals.